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Monthly Archive for: ‘January, 2018’

Billboard Wordpress

Short and Sweet: Branding for the Long-Term Memory

Imagine two billboards on the side of the freeway. One has a powerful image and a word or two; the …

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IDealogic HumanID

Better Branding: The ‘Big Five’ Personality Traits

The key struggle for any brand is reaching its target audience. Understanding and communicating with your audience is the core …

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