We focus on brand creation and implementation based upon company type and structure. Every business is different and we design each brand according to specific company needs. But regardless of company type, field, structure, or specialty; whether it is a B2B or a B2C company; and regardless of the industry, one thing remains a constant: for a business to succeed long-term, having a brand is crucial. One of the primary brand components is a unified interior and exterior brand theme.
The inside of your business can be one of the most crucial ways to expose your brand to your target audience. IDealogic®-style interior branding is much more than interior design; in fact, it’s much more complex. In a retail store, for example, interior brand design may include the store’s layout, signage, interior design theme, brand messaging, directional signage for customer flow, and POS (Point of Sale) to prompt customers throughout their purchasing experience. Branding is fused into the ambiance of the store from the walls, floor, ceilings, counters, dressing rooms, bathrooms, etc. Other interior branding design options include in-store window graphics and posters; custom wallpapers, wall murals, and wall art; counter design; floor design; mobiles and hanging directional signs; menu and price boards; trade show displays; digital illustrated interior design renderings, etc.
From concepts to completion, with a finalized finished photographic reference to the retail store, we handle it all. Interior mock-ups are the ideal way to give everyone (from landlords to architects to construction companies) specific visual plans, which can virtually omit miscommunications during build-outs or remodeling. It can be overwhelmingly difficult to keep everyone on the same page, considering that a branding agency, interior designer, architect, and construction company may all be working simultaneously on a build-out. We have vast experience in working with other companies to ensure the uniformity of your brand from start to finish.