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All Posts Tagged Tag: ‘branding with a cause’

Dick's Sporting Goods Foundation's initiative to save high school sports

Brand Spotlight: Dick’s Sporting Goods and “Sports Matter”

Did you know that by 2020, 27% of high schools are projected to have no sports? Or that from 2009 …

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Blog 2

Company Branding: Cause Marketing and Authenticity

A recent article from eMarketer, “When Doing Good to Drive Sales, Authenticity Matters,” grabbed our attention today- enough for us …

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