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Leverage Your Brand to Gain Market Share
If your brand was a car, what would it look like? Would you be embarrassed to drive it? Is the …
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Helping Businesses Succeed Using the Scientific Power of Branding
In a recent interview featured in Small Business Trendsetters magazine, IDealogic® founder Ron Netanel discusses Brand Science℠, our unique scientific …
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Branding: Intangible Entity to Human IDentity™
Today we live in The Human Era. In the past, brand “personality” was a combination of visual imagery and one-sided …
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The Evolution of Branding
The meaning of the word “Brand” has evolved a great deal over time. The term originally referred to the practice …
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