Spray La Vie, a sunless spray tan franchise, was specifically founded to meet customer demand for a better, safer way to tan. The brand needed to appeal to an 85% female target audience, primarily between the ages of 19 to 55.
The brand needed to be fresh, chic, and dazzlingly original.
As Brand Model® visionaries, we handled the brand’s complete creation and development, including its gorgeous yet innovative interior design, corporate identity, digital graphics, exterior signage, print design (everything from brochure to direct mail and more), custom photography, web design, video presentation, and social media design.