Social Media Management: From Angry Customer to Brand Advocate
Social media has made it very easy for customers to post anything and everything they want about your brand- the good, the bad, and the ugly. At IDealogic®, we like to turn limitations into possibilities, which is the perfect thing to do when an angry customer starts bashing your brand online. It’s definitely not a good thing to read a horrible review or comment regarding your business, brand, product, or service; however, by giving the consumer the understanding that you’re listening and you care about how they feel, you can essentially turn a bad scenario into a wonderful opportunity for your business.
SmartBlog on Social Media recently posted a great plan of action when dealing with an angry customer on a social media rampage. Great minds think alike, as this plan is exactly what we follow via Sociability™, our social media management department. We, like SmartBlog, have applied the following steps to our social media management strategy:
Read the full SmartBlog on Social Media article by Jennifer MacDonald here.